Since its inception in 2004, Justin's has stood as a revered industry pioneer, leaving an indelible mark on the world of real food products. With a commitment to crafting delicious offerings made from high-quality, mindfully sourced ingredients, Justin's has become a category-leading brand known for its unwavering dedication to excellence.
The story of Justin's begins in Justin Gold's kitchen, where a simple food processor became the tool for creating something extraordinary. Fueled by a passion for an active lifestyle, Justin sought out the best ingredients, giving birth to recipes that would later captivate taste buds. It wasn't long before Justin took his creations to the Boulder farmers' market, where the delicious confections found an appreciative audience.
Despite the significant growth that Justin's has experienced since those early days, the craft, care, and passion that fueled its inception persist. The brand remains devoted to the simple joys in life. It continually explores new possibilities, such as introducing the first certified organic peanut butter cups in a 2-cup pack, showcasing a commitment to innovation and quality.
Justin's ethos extends beyond crafting exceptional products to a profound commitment to corporate responsibility. The brand actively engages in sustainable practices, focusing on sustainable packaging and ingredients. Additionally, Justin's is deeply invested in initiatives like pollinator conservation and hunger relief, reflecting a holistic approach to making the world more resilient and well-fed.
As a trailblazer in the industry, Justin's satisfies taste buds and strives to make a positive impact on the planet. The brand's journey is characterized by a passion for simplicity, a dedication to sustainability, and a vision of a world where the joy of good food is intricately connected to responsible and mindful choices.