
Green Valley Floral
At Green Valley Floral, flowers are more than a business—they're a family tradition built on hard work, resilience, and a love for the land. Located in Salinas, California, this family-owned farm has been growing stunning garden roses, vibrant field flowers, and lush California greens since 1973.
The farm's story began when Mike and Tomi Matsuno immigrated from Japan in the 1950s. After years of laboring in orchards, they saved enough to start a farm of their own. With dedication and vision, they founded Green Valley Floral—a name that now carries generations of experience and passion.
Today, their legacy lives on through seasonal blooms grown with care, expertise, and respect for nature. Green Valley Floral remains committed to sustainable practices and preserving the heritage of California farming. Whether it's a fragrant rose or a freshly cut green, each stem tells a story of family, perseverance, and the beauty of growing something meaningful.