Wildgood is on a mission to spread joy and contribute to the replenishment of our planet. Its founder, Sotiris Tsichlopoulos, has a background as an artisan ice cream maker, known for his beloved dairy-based ice cream brand in Greece. However, Sotiris envisioned a future where sustainable, plant-based foods would dominate, inspiring him to create a product that retains the delightful taste of premium ice cream without compromising on ethical and environmental principles. Thus, he embarked on an eight-year quest to achieve his vision. Drawing inspiration from his family's ancient olive groves, Sotiris discovered the ultimate dairy replacement: extra virgin olive oil. As a cornerstone of the Mediterranean diet, extra virgin olive oil is celebrated for its versatility and benefits, providing "good fat" to our diets. The olive groves served as the perfect starting point for crafting a delectable and indulgent treat that effortlessly fits into a healthier lifestyle. Wildgood's philosophy revolves around the idea that simple, plant-based ingredients can have extraordinary effects, focusing on a plant-forward diet that nourishes our bodies and replenishes the planet. Wildgood's ice cream is crafted with the goodness of extra virgin olive oil, showcasing its antioxidant properties and bioactive building blocks, such as high omega content and phenolic compounds, which support immunity and have antimicrobial and anti-inflammatory properties. The brand takes pride in offering a delicious treat that aligns with a naturally healthy, happy, and sustainable way of life. Olive groves, as natural carbon sinks, play a crucial role in sequestering CO2, making olive trees resilient and long-living, continuously capturing carbon for extended periods compared to other crops. Through Wildgood, customers can indulge with purpose, savoring a delightful ice cream that reflects the brand's commitment to nourishing both the body and the planet.